Support from executive management is essential to building a successful health promotion program! Visible executive management support is one of the most crucial factors in the success of a workplace Health Promotion Program.
Senior management executives are responsible for making sure that the business meets its objectives. They can provide additional assistance by helping you to link your Wellness Program objectives to business outcomes, thereby positioning Wellness Program as a fundamental part of the business.
It’s crucial that you develop support and excitement for the wellness program from all levels of the organization including upper-level management, mid-level management, and grass-root staff.
The challenge for any Wellness Program coordinator is convincing senior level management about the potential value of Wellness Program to the corporation and conceptualizing how wellness programs can impact the corporation in a meaningful manner.
The American Journal of Health Promotion is a excellent resource to assist you with obtaining convincing information on the benefits of a Health Promotion Program.
Health Promotion Program support from executive management can come in many different ways –
• Involvement in the planning process
• Distribution of funding for the wellness program
• Support for time given to the health promotion program
• Participation in wellness events
• Leadership by management, like the distribution of a letter of support for the wellness program.
• Download a sample letter requesting upper-level management support. (http – //www.ibx.com/pdfs/custom/workplace_wellness/corporation_tools/sr_mgt_support.doc)
• Flexibility of worker schedules to accommodate wellness activities
